Business Coach for Coaches
Your step-by-step roadmap to building and growing a thriving coaching business, serving more clients and increasing your income and impact as a coach.
Your Calling as a Coach
As a coach, you possess a deep passion for helping others and making a difference in the world. You have experienced the transformative power of coaching in your own life and are driven to share its magic with others. You believe in the potential of individuals and are committed to guiding them towards their goals, empowering them to overcome obstacles and achieve personal growth. You see coaching as a holistic approach to personal and professional development and you are dedicated to deepening your own skills and knowledge to better serve your clients. You feel called to reach more people and build a coaching business that changes lives!
Building a Thriving Coaching Business
Building and running a successful coaching business requires more than just mastering coaching skills. Some of the most common challenges coaches face include attracting clients, standing out in a competitive market, pricing their services effectively and managing their time and energy.
Choosing a suitable business model, planning and implementing effective marketing strategies, learning how to sell with integrity and managing client relationships are critical to the success of every coaching business.
This is where a business coach and mentor can play a vital role. An experienced business coach specialising in the coaching field and understanding its intricacies intimately can provide you with invaluable guidance, support and strategies to either build a coaching business or take your existing business to new heights.
Finding Your Coaching Niche
With a growing interest in personal development and self-improvement, the demand for coaching services continues to expand. One important aspect to explore when building a successful coaching business is the identification of your individual passions and the unique blend of offerings you want to provide to your clients. I believe that this is key to setting you apart in a saturated coaching market. By answering this essential question, not only do you gain clarity in your business endeavors, but you also develop a deeper connection with yourself and an expanded vision for their future. Whether you’re a certified coach looking to start your own venture or an entrepreneur with a passion for coaching, here are a few directions you can explore to build a thriving coaching business.
Specialised Coaching: You can differentiate your coaching business by focusing on specific niches or specialised areas of coaching. You can explore offerings such as career coaching, executive coaching, life coaching, health coaching, or relationship coaching. By honing your expertise in a particular area, you can attract a dedicated clientele seeking targeted support and a more personalised approach to their coaching journey.
Online Coaching: In the digital age, taking your coaching business online opens up immense opportunities. You can create a dedicated platform where you offer virtual coaching sessions, group workshops, online courses, or mentoring programs. This allows you to connect with clients from anywhere in the world and provide flexible and accessible coaching services.
Group Coaching Programs: Creating group coaching programs allows you to serve multiple clients simultaneously and leverage your time and expertise. These programs can be designed around specific themes or goals, providing a supportive community for clients to learn and grow together.
Workshops & Retreats: You can expand your offerings beyond individual coaching sessions by incorporating workshops, retreats and immersive experiences. These events provide clients with a transformative environment to learn, reflect, and connect with like-minded individuals.
Corporate Coaching & Training: Many organisations recognise the benefits of coaching for their employees’ professional development and well-being. By partnering with companies and human resources departments, you can offer coaching programs, leadership training and workshops to enhance employee performance, engagement and overall success.
Your Unique Path as a Coach
I work with a wide array of coaches, mentors and consultants. I strongly believe that each individual possesses their own unique path, both in their personal growth and healing journey, as well as in their role as a service provider, supporting others on their transformative journeys towards success and fulfilment.
My clients include life coaches, mindset coaches, career coaches, executive coaches, leadership coaches, business coaches, health and wellness coaches, fertility coaches, spiritual coaches and relationship coaches, to name just a few.
Each one brings their unique expertise and passion to their respective fields, fostering growth, empowerment and positive change in the lives of their clients.
How Can a Business Coach Help You Build & Grow a Profitable Coaching Business?
Depending on the stage of your business, we’ll work together to either start your coaching business or elevate it so you can expand your income and impact without burnout and overwhelm. Although all coaching businesses share certain commonalities, I’ve learned that a personalised approach including a blend of business energetics, mindset work and strategy works best. Here are some of the topics that we’ll most probably discuss when we decide to work together:
ALIGNMENT
We’ll begin by connecting with your big vision and identifying your unique strengths and inner resources that will be invaluable in building and growing a thriving coaching business.
MINDSET & ENERGETICS
We’ll take a closer look at what currently holds you back from fulfilling your vision. We’ll work to break through your mindset blocks and limiting beliefs around money, success, visibility and self-worth.
NICHE & TARGET MARKET
We’ll identify your target market and develop your ideal client profile based on their specific needs and desires. We’ll craft a message that resonates with your ideal clients, positioning you as the go-to expert in your coaching niche.
METHODOLOGY
With a solid understanding of your ideal client’s needs and wants, we’ll develop your unique coaching process and methodology that will guide clients towards their desired outcomes and transformations.
OFFER (SUITE)
Depending on your stage of business, we’ll either create your first coaching offer or a whole product suite that caters to different client needs and goals, generating diversified revenue streams for your coaching business.
PRICING STRATEGY
We’ll work closely on your pricing strategy to ensure you run a profitable coaching business and deliver exceptional value to your clients.
MESSAGING & POSITIONING
We’ll craft a strong message that communicates clearly the value of your offer and positions you as the go-to expert in the coaching field. Doing this deep strategy work will make you want to show up and share your magic like never before.
MARKETING STRATEGY
We’ll create an aligned marketing strategy that focusses on building a true connection with your ideal client leading to sold coaching packages, group programs and transformational retreats.
SALES PROCESS
Based on your offering and marketing strategy, we’ll map out an aligned sales process that allows you to enrol clients with confidence and integrity.
OPERATIONS & SYSTEMS
We’ll address the operational aspects of your coaching business, such as payment processing, onboarding, scheduling and bookkeeping. Streamlining these processes will help you save time and create a seamless user experience for your clients.
FINANCIAL MANAGEMENT
We’ll work on developing a budget, tracking your income and expenses and setting financial goals for your business. Understanding your finances will enable you to ensure the financial sustainability of your coaching business.
My Unique Business Coaching Blend
Business Strategy
With a master’s in marketing and 15+ years of business + marketing management experience, I love assisting clients in creating strategies that are 100% aligned with them
Mindset Work
As a certified life coach & NLP master practitioner, I make sure my clients’ mindset is in check, which is crucial to building & growing a business that is there to last
Business Energetics
With a background in yoga, meditation, chakra & energy work, I support my clients in all things energy so they can create more flow in their life & biz while contributing to a better world
What Can You Expect from Working with a Business Coach?
My zone of genius is creating a safe space for you along with an optimal ecosystem (proven tools, strategy, mindset work, business energetics) for your transformation to take place so you can produce tangible results for your business. These may include:
➢ a complete and marketable offer that creates deep transformations for your clients and a steady income for you;
➢ a step-by-step marketing plan to launch your offer and a feel-good sales process in place that will get you your first or next clients;
➢ a steady flow of highly-committed soulmate clients ready to work with you to change their lives for the better;
➢ the confidence to guide your clients through deep life-changing transformations and charge for it accordingly.
How Does Business Coaching Work?
Live Coaching Calls
The core of our work will be weekly live coaching & mentorship sessions which will empower you, provide clarity, confidence and inspiration — all you need to create the results you desire. A powerful blend of strategy, mindset & energy work is my secret sauce.
Powerful Content
In addition to coaching, you’ll have access powerful content in the form of video trainings, meditations, visualisations and workbooks, which will equip you with the necessary knowledge and skills to build and grow a thriving business in the comfort of your home (or any other place you wish!).
Feedback & Accountability
Although my sessions are filled with love and support, I will also challenge you. You’ll receive a great deal of accountability and feedback to make sure you stay on track even when your confidence wavers. My process will help you keep your eyes on the prize while fully honouring your needs.
How Will Your Business Change after Working with a Business Coach?
JUST IMAGINE…
➢ having a strong offer you feel excited to sell every day
➢ bringing in a solid, steady income every month by working with your dream soulmate clients
➢ knowing how to communicate your value in a clear and confident way and believing in yourself more than you’ve ever done before
➢ having a unique process and a proven method to share with your clients and no more winging it
➢ knowing how to pre-qualify clients, handle objections and close sale with integrity
➢ celebrating your clients’ results on a regular basis because you’ve decided to play BIG and invite them on a journey of transformation.
The Business Coach for Your Coaching Business
Hey, I’m Anna. I’m a business mentor, marketing strategist, certified life coach, yoga teacher, master NLP & hypnosis practitioner, intuitive healer and chakra educator.
Drawing from my own entrepreneurial journey as a healer, retreat leader and then life coach, which began after leaving my corporate job at IKEA and embarking on a world travel adventure back in 2015, I have developed a deep passion for supporting coaches, therapists, consultants, educators and wellness professionals in building thriving businesses.
My own business story has taught me the hard way that passion and training alone are not enough to guarantee success as a coach, online educator and healer. I encountered challenges in generating consistent income, filling retreats and selling my courses that I had to learn to overcome in order to continue serving others and travelling the world. Combining this firsthand experience with my corporate marketing background and coaching skills, in 2019 I discovered a profound calling to step fully into my purpose as a business coach and mentor for purpose-driven entrepreneurs. Welcome!
What My Clients Are Saying
Your Free Strategy Session
Schedule a free Soul Strategy Session to outline your personalised strategy for more income, impact and freedom as a coach, healer or educator (or one in the making).
The Ultimate Blueprint for Creating a Business with Soul
Learn every step of building a soulful business.
7 Steps to Living Your Purpose
Get a chakra-infused roadmap to creating a life in alignment with your soul’s desires.
Client Creation Workbook
Get access to powerful prompts and questions that will be your roadmap for creating dream soulmate clients.
What Lines of Work do I Support?
I support a wide variety of service-oriented entrepreneurs who are dedicated to making a positive impact through their transformative endeavors, encompassing creative work, coaching, consulting, education, therapy, counselling, holistic healing and yoga.
CREATIVES
How I support artists, graphic and web designers, photographers, event planners, stylists, make-up artists, architects, interior designers, feng shui experts, content creators, copywriters and authors.
CONSULTANTS
How I support consultants across many different lines of work spanning from health and wellness through to business, management, technology and environmental work.
EDUCATORS
How I support online educators, trainers, language teachers, yoga instructors, dance instructors and other specialised educators who provide instruction in specific areas of interest or expertise.
THERAPISTS & COUNSELLORS
How I support psychologists, psychiatrists, licenced professional counsellors, hypnotherapists, marriage & family therapists, trauma therapists, mind-body therapists and mental health counsellors.
HOLISTIC HEALTH PRACTITIONERS
How I support holistic practitioners including massage therapists, breathwork & meditation instructors, mindfulness practitioners, wellness coaches and integrative medicine practitioners.
HEALERS
How I support energy healers, reiki practitioners, sound healers, acupuncturists, aromatherapists, shamanic healers, Traditional Chinese Medicine practitioners, naturopathic doctors, homeopaths, nutritionists and Ayurveda consultants.
YOGA TEACHERS
How I support yoga teachers, studio owners, retreat organisers, yoga therapists, pilates instructors, breathwork & meditation instructors, health coaches, fitness instructors, trainers and wellness and weight loss coaches.
FEMALE ENTREPRENEURS
How I support female entrepreneurs across different lines of transformative work including coaching, consulting, healing, therapy and education.