2026
Client Psychology
Map
A free strategic field guide to the psychological, behavioural and economic forces reshaping how clients think, choose, engage and invest in 2026.
WHAT YOU’LL GET:
1. A neuroscience-informed map of the 2026 client
Understand exactly how attention, motivation, risk perception and trust are shaping decision-making and why traditional marketing and offer models no longer work.
2. A diagnostic lens for your business
Identify exactly where your offers, messaging and marketing align with the new client paradigm and where shifts are needed.
3. Strategic orientation for 2026 planning
Gain clarity on your next moves and set the stage for making aligned, effective, data-informed strategic decisions as you plan for 2026.
Hey, I’m Anna.
I’m a business coach, marketing strategist and psychologist-in-training with a background in neuroscience, trauma work, NLP, hypnosis and yoga.
With nearly 20 years of combined corporate and entrepreneurial experience and a global perspective shaped by travelling to 60+ countries, my mission is to build businesses that make a difference, not just noise.
In a past life (and career), I worked as a marketing executive for startups and international brands like IKEA for almost a decade, before embarking on a world travel adventure in 2015 and creating a business fuelled by purpose and freedom — my two core values.
Today, I blend academic studies in psychology, marketing and business strategy with the Eastern wisdom of yoga and mindfulness to support women who are changing the world through creative work, coaching, consulting, teaching or therapy.

